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The Future of Marketing - Some Personal Observations - Peter T. FitzRoy, 1998
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Research and Education: Marketing in the Future - Geoffrey Kiel, 1998
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Relationship Selling: The Personalization of Relationship Marketing - Donald W. Jackson, 1994
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CALL FOR PAPERS The Implications of Something Different: Bright Side, Dark Sides and the Unexpected
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Book Review: Choosing an E-Marketing Text: A Minefield for Marketing Educators - Al Marshall, 2002
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